Brought on board in 2004 as the Office Manager, Michele developed a passion for marketing architecture. In early 2012 she was promoted to Business Development. Armed with an ingrained sense of Southern Hospitality, Michele believes elbow grease, late night brainstorming benders, and a huge serving of luck have brought the Sweet Sparkman team to where it is today. Michele, a huge fan of live music, can often be found at a concert or managing the folking bluegrass band, Passerine. You may challenge her knowledge of Rock'n Roll Trivia at your own risk; just prepare to be defeated.